Strategy not IMPACTFUL
LOST the voice of customer
Product MISSING the shelf
Campaigns a WHISPER
HEMORRHAGING budgets
Performance SLOW
LIMITED expertise
It’s time to get some ‘Strategic Fuel’ for your company’s growth ambition
£1M - £350M
£1M- £350M Portfolio Strategies over 25 years delivering minimum double-digit growth
>£500m
30 + Product Launches creating over £500M private revenue over 3 years
45+
Brand & Product Omni Channel campaigns generating 000's of leads
CIM Winner
CIM Campaign Category Winner and 6 time runner up
About Me
Over 25 years of Marketing Experience
Hi, I`m PG (a.k.a Philip Greenhalgh) I have been a global marketing specialist for over 25 years, providing marketing leadership both in-house and fractional.
I have specialised experience, but not limited to, guiding medical, pharmaceutical, and healthcare companies through complex portfolio, brand or product challenges to launch ideas into market-leading results.
I have worked with startups and global healthcare leaders.
From the previously unknown to multimillion-pound mature brands.
How I'll Help
I work alongside your team, on the same side of the table, as a strategic partner, blending insight, creativity, and precision execution.
I help organisations launch, grow, and lead with confidence in highly regulated, competitive markets to achieve tangible results.
Throughout my career, I’ve orchestrated international go-to-market strategies, built brands from the ground up, led or supported successful product launches, and delivered data-driven campaigns that move markets in the B2B, B2C or D2C channels.
Whether you're introducing a breakthrough therapy, expanding internationally, or seeking to revitalise your brand, I bring deep strategic insight and hands-on execution to get you there.
Let's bring your vision to life
Strategic Consulting for Healthcare & Medical Companies
The world of marketing is changing
AI will quickly commoditise content, level the competitive landscape and provide generic strategies.
Companies need targeted marketing services to make them stand out from digital generality. Companies need the expert marketing insight and leadership that remains independent and unplugged.
Fractional Marketing Service (FMS) is the most credible, precise & cost effective way of achieving companies goals*.
Brand Strategy & Identity
Define what sets you apart. Differentiation in complex markets. Build a compelling, credible, and scalable brand in the crowded healthcare space.
Campaign Planning & Execution
Omni/ Multi-channel marketing strategies from concept to execution that engage HCPs, patients, and stakeholders with measurable impact.
Product Launch Strategy
From early-stage planning to post-launch optimization—ensure your innovation reaches the right audiences, the right way.
International Market Expansion
Go-to-market strategy, navigate market entry, localisation, compliance, and cross-border marketing with confidence.
Key Opinion Leader Advocacy
Identified, specific and credible experts that support your product or service.
Additional Team Development Support
Mentoring, Advisory & Workshops
Executive coaching, team training, and strategic workshops tailored to your goals and internal capabilities.
PGKPI`s?
£1M- £350M Portfolio Strategies over 25 years delivering minimum double digit growth
30+ Product Launches creating over £500M private revenue (yr3+)
45+ Brand & Product campaigns in Omni Channel generating 000s leads for conversion
15 Years Digital Marketing Leadership
CIM Campaign Category Winner and 6 runner up positions
British Chamber of Commerce National Marketing Export Award
Business Advisor of Year Finalist
Department of Trade and Industry Business Support Accreditation (SESA)